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Ocean

SUMMARY

  • Creative Direction & Brand Management: Extensive experience in launching and leading fashion brands such as AKINN and SONG+KELLY and ANAGRAM International/HK, focusing on brand development, design direction, and ensuring a cohesive brand identity.

  • Strategic Business Development: Proven track record of managing and optimizing all aspects of fashion businesses, including pricing strategies and marketing campaigns.

  • Product Design & Development: Skilled in leading design teams and overseeing product design from concept to production, womenswear, menswear and accessories. 

  • Retail Engagement & Client Experience: Strong background in enhancing the customer experience through tailored retail strategies, sales training, and delivering engaging product knowledge to sales teams across different markets.

  • Diverse Design Expertise: Expertise in designing a wide array of products, including high-end fashion, corporate branding, hotel interiors, fine jewelry, and custom outfits for high-profile events like APEC and ASEAN summits.

  • Leadership & Education: WSQ / ACTA Certified in Learning and Performance. Demonstrated ability to lead and train teams, as well as foster innovation and learning as Head of School of Fashion + Design. Experience in developing curriculum focused on fashion entrepreneurship and business management for aspiring designers.

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